Protecting the Amazon isn’t just good for the planet, it’s personal for us here at SC Johnson. We’ve been operating in Brazil for 80 years and have a plant in Manaus, at the heart of the rainforest.
It’s an amazing chance to experience the wonder of the Amazon in 360-degree virtual reality – and it shows why the Amazon region is so important to us all.
Visit conservation.org/canopy to watch the film. If you have a virtual reality (VR) headset, you can experience the powerful, immersive VR version via the JauntVR app.
Help Us Protect the Amazon Region!
Beyond sponsoring the film’s distribution, we are taking action to help. We’ve launched a matching challenge aiming to protect 10,000 acres of rainforest in the Amazon region.
Protecting an acre of tropical forest through CI costs just $25, and we'll match donations up to 5,000 acres. This means your giving power is doubled! Protect one acre and you'll save two.
Visit conservation.org/protect to make a donation, and it will automatically be matched.
SC Johnson, Deforestation and Brazil
As a member of the Consumer Goods Forum (CGF), we share its commitment to net zero deforestation by 2020 through the sustainable sourcing of pulp, paper, packaging and palm oil. Our company has fully aligned with the CGF Pulp, Paper and Packaging Guidelines.
In addition, for more than a decade, we’ve worked with CI and its REDD+ program to engage communities in conservation, safeguard forests and secure livelihoods. SC Johnson also helped protect two reserves in Brazil’s Caatinga ecoregion in the 1990s.
This new effort with CI also fits with our commitment to reducing our own impact:
• Since 2000, we’ve cut greenhouse gas emissions from our global manufacturing sites by 51.7 percent.
• One-third of SC Johnson production sites – including our plant in Manaus, Brazil – hold zero landfill status.*
• You can see more about our sustainability progress in our 2016 Sustainability Report, our 25th annual report on environmental and social efforts.
The Johnson family has a long personal connection to Brazil, as well. In 1935, third-generation company leader H.F. Johnson Jr. led an expedition up the Amazon in search of the Carnaúba palm, whose wax was the principle ingredient in the company’s products at the time. In 1998, fourth-generation leader Sam Johnson and his sons retraced the historic expedition, finding along the way not just a love of the Amazon, but a remarkable new insight into the power of family.
* To achieve zero landfill status, SC Johnson manufacturing sites are required to reuse, recycle or eliminate material that would otherwise have been sent to a landfill. For waste that cannot be reused, recycled or eliminated, incineration and heat recovery may be an option.