What we’re made of.
Being a family company
makes us look at things differently. It inspires us to continually
improve our products with better ingredients. And while other companies
may not see the importance in doing things like sharing those
ingredients, we make it a priority.
Ingredients in family terms.
We
understand that you use our products around the people, pets and things
you love. Naturally, you want to know what's in them, right down to the
fragrances and dyes. So in March 2009, we started sharing, and created a
place for you to explore what’s inside SC Johnson products, www.whatsinsidescjohnson.com. Here you can get the information you need to feel good about what you’re bringing into your home.
Going beyond industry standards. That’s the family standard.
SC
Johnson's ingredient communication plan builds on a household products
industry right-to-know initiative that was announced in late 2008. It's a solid program, and we applaud it. In fact, we're so committed that we go significantly further.
Our plan includes:
- Listing all ingredients, including dyes, preservatives and fragrance ingredients.
- Focusing on a single naming system – the International Nomenclature of Cosmetic Ingredients (also known as INCI) – for simplicity and clarity. These are terms you're used to seeing on makeup and personal products.
- Not just listing but defining ingredients, and including an explanation of their purpose in the product.
- Providing information about U.S. products in English and Spanish.
- Providing information about Canadian products in English and French.
And, Continuing Enhancements.
In January 2012, we announced the release of our Exclusive Fragrance Palette that was more than two years in the making. This fragrance palette provides a comprehensive list of the fragrance ingredients found in the company’s products and is accessible through www.whatsinsidescjohnson.com.
We also launched website enhancements such as a fragrance education section, comprehensive product definitions, FAQs, links to other resource websites and more. And, we announced plans to roll out product labels that list ingredients using their INCI names. This will be completed over several years.
Interested in the latest news on our progress? Visit our Press Room here.
See what’s inside SC Johnson.
Check out www.whatsinsidescjohnson.com.
Also, we want to make it easy for you to find information when
researching our individual brands, so we have a link to
whatsinsidescjohnson.com from relevant brand websites. You can also get the information you need by calling SC Johnson's toll-free Consumer Resource Center at 1-800-558-5252.