Our Philosophy

“The goodwill of the people is the only
enduring thing in any business.
It is the sole substance...the rest is shadow.”

H.F. Johnson, Sr.
1927 Profit Sharing Speech

In 1976, we formally stated our guiding philosophy in "This We Believe" – our statement of expectations for operations around the world. But it’s more than simply a written document. This We Believe is part of the DNA of the people of SC Johnson. It is the essence of who we are and how we operate.

In it, we express our beliefs in relation to five groups of people to whom we are responsible and whose trust we must continue to earn:

Employees: We believe our fundamental strength lies in our people.

Consumers: We believe in earning the enduring goodwill of the people who use and sell our products and services.

General Public: We believe in being a responsible leader in the free market economy.

Neighbors and Hosts: We believe in contributing to the well-being of the countries and communities where we conduct business.

World Community: We believe in improving international understanding.