We’re Advocating for Coordinated, Global Solutions
Turning the tide on plastic waste is going to take government, business and individuals working together, so we’re committed to raising awareness and advocating for changes that can make an impact.

From our first 100% post-consumer recycled bottle back in 1990, to cleaning kits with reusable aluminum dispensers today, SC Johnson has been working for decades to find innovative solutions to reduce plastic waste. But it takes more than just one company's efforts to solve the plastic waste crisis.
It's going to take all stakeholders in the plastic ecosystem working together collectively to help tackle this issue. That's why government and public advocacy have become a fundamental part of our efforts to help address plastic waste.
With the government, we're advocating for ambitious, coordinated, global rules to help turn the tide on plastic pollution, with criteria for product design and guidelines for well-designed extended producer responsibility.
With the public, we're advocating for greater acceptance of reuse and refill alternatives, and working to encourage new habits and help people find the best sustainable choices for their families.
It is incredibly difficult for an individual business, or even businesses as a whole, to make unilateral progress on the plastic waste issue. It takes everyone in the plastic ecosystem…to work collectively together in order to make significant progress and capture economies of scale.Fisk Johnson
Chairman and CEO
Making the case for extended producer responsibility
In March of 2024, our Chairman and CEO, Fisk Johnson, shared with the U.S. Senate Committee on Environment and Public Works the five reasons why SC Johnson believes stronger regulation is needed.

EPR shifts the burden of plastic waste management from consumers and taxpayers to the companies that use plastic in their products and packaging. By requiring brands and manufacturers to finance and manage the collection, processing, and recycling of their packaging, EPR incentivizes sustainable design, promotes innovation in refillable products, and drives the development of a more robust recycling infrastructure.
A global plastics treaty offers a framework for meaningful change
Once developed and agreed upon, a treaty will serve as a blueprint for the future, improving plastic circularity on a scale that wouldn't be achievable without everyone in the plastic ecosystem – manufacturers, waste management, recyclers and consumers – working together.

Advocating for a global plastics treaty
SC Johnson Chairman and CEO Fisk Johnson is helping raise awareness and encourage engagement for an effective treaty.

Turning the tide on plastic pollution requires a bold global effort
Fisk Johnson teamed up with Conservation International CEO M. Sanjayan on a Newsweek op-ed explaining why they support a global plastics treaty

Fisk Johnson on key elements for an ambitious global plastics treaty
Our Chairman and CEO shared his thoughts with Forbes on what an ambitious and effective global plastics treaty needs to include.
Tell Congress we need a new U.S. recycling system
Using a sample letter on The Blue Paradox site, you can write your representative and advocate for federal extended producer responsibility legislation.

Here are more ways to make your voice heard
Disruptive change is needed now to help stop the plastic waste crisis. Check out these other ways to take action as part of The Blue Paradox movement.